Our Story

I spent years in the pool. Now I'm building for the coaches who care.

Finzy started with a question every swimmer has asked: "Is what I'm doing actually working?" Turns out, coaches were asking the same thing - with even less data to go on.

Where it started

I grew up in competitive swimming in Ireland. Early mornings, double sessions, and hard work. Like every swimmer, I kept track of things in my head, in notebooks, or not at all. My coach had it worse — managing 30+ of us in seperate google sheets.

After I stopped competing, I kept thinking about all the training data that just disappeared. Years of sessions, sets, distances, times - gone. No record of what worked. No way to look back and say "that block of training is what made the difference."

The first version

I started Finzy as just a mobile app with smart logging ai and other training/meet logging features.

But the more I talked to coaches, the more I realised the bigger problem wasn't logging - it was visibility. Coaches had no idea what their swimmers were doing outside of practice. They couldn't spot overtraining until it showed up as a bad race. When parents asked "is my child improving?" they had no data to point to.

The tool I'd built for swimmers was useful. But the tool coaches actually needed - one that connected the entire squad and gave them real-time visibility into what was happening - didn't exist yet. So I built that too.

Where we are now

Today, Finzy is a performance platform for swim coaches and clubs. Coaches subscribe and get a dashboard with their full squad's live training data, performance trends, and other useful tools. Their swimmers use the mobile app for free - logging workouts, tracking PBs, and staying connected to their coach's programme.

If you've got feedback, ideas, or just want to tell me about your club - I genuinely want to hear it.

F
The Finzy Team
Dublin, Ireland

What we actually care about.

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Swimming first, always

We don't build for "athletes" or "teams" generically. Every feature is designed for the way swimming works — intervals, strokes, meets, tapers, the lot.

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Data that's actually useful

Not dashboards for the sake of dashboards. We show coaches what they need to make better decisions, and swimmers what they need to stay motivated.

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Coaches and swimmers together

The best results happen when coaches and swimmers are on the same page. Finzy connects them — without coaches having to chase anyone for data.

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Your data, protected

We're GDPR compliant, built in Ireland, and take data protection seriously. Especially with younger swimmers — parental consent is built in, not bolted on.

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Built on real feedback

We don't guess what coaches need. We ask. Every feature ships because a real coach or swimmer told us it would help. That's how it'll stay.

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Proudly Irish

Built in Ireland for the Irish swimming community first — and expanding from there. We understand club swimming here because we grew up in it.

2,350+
Swimmers tracked
120,000+
Workouts logged
4.6★
App Store rating
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Built in Ireland

Want to see what Finzy can do for your club?

Pick a plan, invite your swimmers, and see the difference real data makes to how you coach.